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Tiffany Sale5An Analysis Of Lenox (lnx)

 
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 PostWysłany: Pią 6:15, 27 Maj 2011    Temat postu: Tiffany Sale5An Analysis Of Lenox (lnx) Back to top

ow is a letter from Mr. John L. Morgan, beneficial owner of approximately 7% of Lenox (LNX), to Ms. Susan E. Engel, Chairwoman and CEO of Lenox.
Dear Susan,
When your board offered me a directorship on September 18 [link widoczny dla zalogowanych], 2006, we discussed the reasons that made it unacceptable. At that time, I reiterated that I could best serve the shareholders of Lenox Group by assuming a leadership role on the Board of Directors and playing an active role in formulating and guiding the strategic direction of the Company. Furthermore, I expressed my intention to not make changes in the management or Board of Directors. My views were based on information I had at that time.
The Board's rejection of my offer to help the Company create a successful strategy has given me a different perspective. I now feel that the Board has decided to pursue a course of action that is not in the best interests of the shareholders and is a continuation of the strategies that have failed to create value over the past ten years.
The management team and Board of Directors continue to behave like the Company is a large, successful Company that has margin for making more mistakes. I do not agree. My offer to assist the Company in changing its strategy to benefit shareholders has been rejected although I proposed to work with the existing management and Board of Directors. You have made your position clear and I hope this letter will do the same for me and other likeminded shareholders.
Very truly yours,
John L. Morgan
The Ownership Situation
First [link widoczny dla zalogowanych], let me explain the ownership situation. The reporting persons are John L. Morgan, Kirk A. MacKenzie, Jack A. Norqual, and Rush River Group. Rush River Group is a limited liability corporation (LLC) of which Morgan, MacKenzie, and Norqual are members.
Rush River was formed in December 1998 in Minnesota and "its principal business activities involve investing in equity securities of privately owned and publicly traded companies, as well as other types of securities." As far as I can tell, the only members of Rush River are the three aforementioned men: Morgan, MacKenzie, and Norqual.
According to a recent SEC filing, Morgan beneficially owned 6.1% of the outstanding shares of common stock in Lenox, Rush River owned 0.79%, MacKenzie owned 0.07%, and Norqual owned />
Please keep in mind that this 7% stake in Lenox is controlled by Mr. Morgan; but, not Winmark Corporation (WINA), a publicly-held franchisor of retail stores. This is an important distinction to keep in mind (especially since Winmark is a public company).
Morgan is the Chairman and CEO of Winmark; MacKenzie is the Vice Chairman. However, their stake in Lenox has nothing to do with Winmark. In fact, last time I checked, Winmark did not have any material investments in marketable securities.
The reported position amounts to 989,300 shares of Lenox. Shares of Lenox last closed at $6.23 a share. So [link widoczny dla zalogowanych], the position would be worth a little over $6.16 million. Since Winmark only has a market cap of $126 million, I want to make it clear Winmark does not have a position in Lenox Morgan does. He just happens to be the Chairman and CEO of Winmark. I hope this clears up any possible confusion about Winmark.
Lenox
Now, I can move on to discussing the truly interesting aspect of this news, Lenox itself.
Lenox is the result of a September 2005 merger between Department 56 and Lenox Incorporated. Prior to the merger, Department 56 was known for its "Village Series of collectible, handcrafted, lighted ceramic and porcelain houses, buildings and related accessories that depict nostalgic scenes". That last sentence was taken directly from the company's 10-K, simply because I couldn't write a better description myself. I assume most of you have seen the series. Even if you haven't, I'm sure you can imagine the concept of a little porcelain Christmas scene.
Obvi


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