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The three major U.S.

 
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The three major U.S.

had the aura of fleeting, as the instant collapse of skyscrapers. Be built on the ruins of the new building, rather than give up, it is better to remember.

U.S. ranked eighth. At the same time, Chrysler had no choice under the bankruptcy; GM to sell its brand, Ford can the island.

General - elephant really learn to dance it?

original American automobile industry a pillar industry giant elephant - General in 1993, is now also facing a similar situation with IBM, or even worse situation than it was then. IBM adjusted the management. Gerstner to IBM in 9 years at the helm, the company continued to profit, the stock rose 10 times, becoming one of the world's most profitable companies.

in Wagner's leadership, GM has to charge more and more treasure in China, India and other emerging markets, and try to gradually streamline its unprofitable North American operations. From the end of last year, GM began plans to sell its Saab, Pontiac and Saturn brands, also is considering selling the Hummer brand, and the transmission plant in Strasbourg, France; this year in February, in order to reduce costs and focus on the development mainstream, GM decided to dissolve its high-performance vehicle operations department, the departments, including the technical center in suburban Detroit to work in a small part of the general engineer, responsible for R & D department as well as Cadillac, Chevrolet SS V models and other high-performance models such .
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Recently, GM reiterated in North America The four core brands Chevrolet, Buick, Cadillac and GMC. From June 2008 to plan to sell the Hummer brand has attracted some interested buyers, GM hopes to decide by the first quarter of this year, the ultimate ownership of the Hummer. Strategic assessment has been completed for the Saab brand, GM will limit its financial support and will work on January 1 next year to become an independent operating company Saab. Another brand may disappear Saturn (Saturn), Universal said the Saturn brand may sell or spin-off, if not realized in 2011, GM will spin off after the Saturn brand.

addition to selling the brand outside the GM also plans to further reduce the number of dealers,[link widoczny dla zalogowanych], 2012, the number of dealers decreased from last year's 6246 to 4700, further reduced in 2014 to 4100. And this year cut 47,000 jobs to reduce operating costs. United States Bo Rui three Dali

similar with IBM, General Motors kicked open at the last minute Wagner, righting Henderson. Facts have proved that Henderson failed to turn the tide at the crucial moment, veering to save GM. However, compared with IBM, GM wanted the elephant to dance is not so easy.

Chrysler - frustration out

U.S. time on April 29 night, Chrysler's creditors with the U.S. Treasury Department conducted the negotiations on debt relief announcement Chrysler rupture. Although the United States accounted for 70% of the claims the four major banks have agreed to remove the U.S. government's debt program, but there are still a minority refused to accept Erzhi Fund Notes program failed. This fact has been announced in advance in order to bankrupt the end of Chrysler. Chrysler became the first bankruptcy of three companies, out of helplessness. •

reason why Chrysler would go bankrupt because it is different from the GM and Ford, the latter two in North America outside the Compared to the North American market, now more attention to its General Motors business in the Chinese market stability and development in the future the Chinese market is also a major reorganization of General Motors, high-quality assets. Similarly, Ford's steady performance in the European market and China, the rapid growth of India is an important positive factor in attracting investors.

filed for bankruptcy protection after Chrysler, Fiat stand in the spotlight, Chrysler announced with the Italian car manufacturer Fiat alliance. All the news for Chrysler positive trends are slowly, the U.S. government willing to pay, restructuring of Fiat and Chrysler entered a substantive stage, and a handful of stubborn to give up the recovery requirements of the creditors, Everything will

a more complete product line rookie products, technical cooperation, and more powerful global distribution network. Wait a minute cheers! Auto industry analyst with Everbright Securities Research Institute, said Yang Hua Chao, In Europe there are no small trouble, would like to open up the North American small car market through the acquisition of the purpose may not be able to achieve, because the North American small car market in the hands of Japanese automakers. skepticism, that to hold a large amount of its liability in this case is difficult to operate the assets of such a large multi-business.

Ford - defenders of freedom

Ford and other competitors, did not request federal assistance from the Fund. The company has been in negotiations with the union set standards, to lower labor costs, reduce the gap with foreign competitors. Ford also said it expects to grant underwriters a 30-day period, the option to purchase additional shares at no more than 4500. Not only that, Ford announced in the April 12, the company through the issuance of 300,000,000 shares with 14 billion dollars, these funds will be used for general corporate expenses, including health care trust fund to retired workers pay. Special new issue price of $ 4.75 per share.

deep losses Ford has not had the U.S. government for help. Although the move to ensure the independence of the company, but some analysts have pointed out: br>
as the After the century-old Ford that the U.S. Can in this crisis,

In fact, except the North American market, Ford's days in other parts of the world is not imaginary is so sad, experience of the last year, tower, while Mazda sold a majority share holding in the pain experienced after the capital, this century-old American who is bloated a little bit to the right direction, when Ford announced in March this year to give up after the U.S. government's assistance , but its shares rose in March this year, more than doubled, which investors see the future prospects of the Ford remained optimistic attitude. But Ford is facing a more severe form of the market, their own backyard (North America) do not solve the problem one day, Ford is still very difficult to pull through.


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